Auto-enrich new Pipedrive leads and Slack-alert high-quality prospects

Input: new Pipedrive leads → Process: Clearbit company enrichment + conditional filter → Output: Slack channel alert for qualified leads

Who

Sales and ops teams using Pipedrive who want to reduce manual lead review through automation

You get

Checks new leads every 5 minutes, enriches them with Clearbit, and sends a Slack alert for B2B companies with >100 employees

You need

n8n · slack

Steps

1. Create custom fields in Pipedrive

   In Pipedrive, go to Company Settings → Data fields. Add a custom text field named Domain for Organizations, and a custom date field named Enriched at for Leads. These will store the company domain and enrichment timestamp respectively.

2. Configure credentials and the Setup node

   Add three credentials in n8n: Pipedrive API, Clearbit API, and Slack API. Open the Setup node (Edit Fields/Set) and fill in: slackChannel (target Slack channel, e.g. #yourChannel), domainCustomFieldId and enrichedAtCustomFieldId (actual field keys obtained in the next step). Note: in workflow.json, the Setup node's enrichedAtCustomFieldId2 and domainCustomFieldId2 placeholder values are 'YOUR_AWS_SECRET_KEY_HERE' and must be replaced with the real custom field keys.

   Setup guidance · Source text。Setup node (Sticky Note) and template instructions

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   ## Setup
   1. Go to Company Settings -> Data fields -> Organization and add `Domain` as a custom field
   2. Go to Company Settings -> Data fields -> Leads and add `Enriched at` as a custom date field
   2. Add your `Pipedrive`, `Clearbit` and `Slack` credentials.
   3. Fill the `setup` node below. To get the ID of your custom domain fields, simply run the `Show only custom organization fields` and `Show only custom lead fields` nodes below and copy the keys of your domain and enriched at field.

3. Fetch custom field IDs and populate Setup

   Run the helper branch: Get all organization keys → Split out organization field → Show only custom organization fields to find the key for the Domain field; likewise run Get all lead keys → Split out lead field data → Show only custom lead fields to find the key for Enriched at. Enter these keys into the Setup node's domainCustomFieldId2 and enrichedAtCustomFieldId2 fields, replacing the placeholders.

4. Schedule trigger and fetch leads

   The Schedule Trigger fires every 5 minutes. Upon trigger, the Get all leads node retrieves non-archived leads from Pipedrive; the Setup node outputs configuration parameters referenced by downstream nodes.

5. Enrich company and merge data

   For each lead, Get organization details fetches the linked organization; the Enrich company node calls Clearbit using the domain from the Setup node's domainCustomFieldId2; Add Organization ID to data appends the org ID; Merge data joins original lead data with Clearbit enrichment on organization_id (enrichInput2 mode, preferring Input2 on clash).

6. Mark enriched, filter, and notify

   Mark lead as enriched in Pipedrive sends an HTTP PATCH to update the lead's Enriched at field to the current date. Keep leads that match the criteria checks two conditions: tags includes "B2B" and metrics.employees > 100. Matching leads proceed to Send alert to Slack, which posts to the channel specified in Setup with company name, website, estimated annual revenue, and employee count.

   Execution prompt · Source text。Send alert to Slack node Text field

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   =New high-quality lead 🤑
   *Company Name*: {{ $json.name }} 
   *Website*: {{ "https://" + $json.domain }}
   *Revenue*: {{ $json.metrics.estimatedAnnualRevenue}}
   *Number of employees*: {{ $json.metrics.employees }}

7. Adjust filter criteria as needed

   To change the definition of a high-quality lead, modify the conditions in Keep leads that match the criteria. You can filter by revenue, employee count, industry tags, etc. If you want to keep only interesting leads in Pipedrive, add a node that archives the rest.

Build an n8n workflow that: runs every 5 minutes to fetch new leads from Pipedrive, enriches them via Clearbit using their domain, marks them as enriched, filters for B2B companies with >100 employees, and alerts a Slack channel. First confirm that two custom fields exist in Pipedrive—Domain (Organization-level text) and Enriched at (Lead-level date)—and obtain their field keys. Configure pipedriveApi, clearbitApi, and slackApi credentials. Replace the placeholder values in the Setup node with the actual field keys and your Slack channel.